Dana Ammons1 day ago3 min readCapsule 3: Brand IdentityThe Brand Blueprint - Case Study: Apple vs BlackBerry | A Tale of Two Brand IdentitiesExplore lessons in brand identity from Apple’s success and BlackBerry’s decline in this Brand Blueprint episode. Learn how to build a strong
Dana AmmonsOct 233 min readCapsule 3: Brand IdentityBuilding Brand Identity and Positioning: Insights from The Brand BlueprintExplore our latest blog on creating impactful brand identities with insights from The Brand Blueprint. Learn from Apple's success and Blockb
Dana AmmonsOct 143 min readCapsule 2: Market ResearchEffective Market Research Techniques: Insights from the Build a Brand PanelLearn brand-building strategies from the Build a Brand panel on The Brand Blueprint. Explore key insights into market research, product deve