Dana Ammons
The Brand Blueprint - Case Study: Apple vs BlackBerry | A Tale of Two Brand Identities
Explore lessons in brand identity from Apple’s success and BlackBerry’s decline in this Brand Blueprint episode. Learn how to build a strong
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Dana Ammons
Oct 182 min read
The Brand Blueprint Podcast Resource Blog: Market Research and Analysis
Discover affordable and accessible resources for effective market research and analysis to grow your brand. Explore tools, courses, and more
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Dana Ammons
Aug 273 min read
The Importance of Market Research and Consumer Insights in Brand Creation
Discover why market research and consumer insights are crucial in brand creation. Learn how to leverage these tools for effective brand stra
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